I’ve mentioned the increased rates in skin cancer among young people – primarily young women – due to tanning beds and more So this style article about vampire chic in the UKÂ “warmed my heart.” 
Turns out pop culture is tuning in to the skin cancer awareness message if even, for now, inadvertently. The movie franchise, Twilight, has been box office gold and been keeping skins pale.
Starry-eyed teens have been flocking to make-up shops to recreate the waxy-white look of Brit hunk Pattinson’s bloodthirsty character Edward Cullen.
And health chiefs say the trend will drive down skin cancer rates as more fashion-conscious youngsters ditch the sunbed tan.
Now, as long as we don’t start drawing inspiration again from Rosie O’Donnell or a contemporary version of the tanned Coco Channel like I wrote about back in December, we’ll be okay.
Tags: awareness, Rosie O'Donnell, Skin Cancer, tanning, teen skincancer, Twlight